Summary Hisrich Marketing in entrepreneurship

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  Summary Paper Gruber: Look before you leap

  Door Paultje Snoeks op 28-10-2012

  € 1,49 3 pagina's 2 downloads

  Summary of paper: Look before you leap: Market opportunity identification in emerging technology firms. Author: Gruber, MacMillan, Thompson. The paper is subject-matter of the course Entrepreneurial marketing. Course code: 1ZM75. University: Eindhoven Univ...

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  Summary of paper: Look before you leap: Market opportunity identification in emerging technology firms. Author: Gruber, MacMillan, Thompson. The paper is subject-matter of the course Entrepreneurial marketing. Course code: 1ZM75. University: Eindhoven Univ...

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  € 1,49 3 pagina's 2 downloads
  
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  Summary Crossing the chasm - Moore

  Door Rondal F. op 22-10-2012

  € 4,99 17 pagina's 9 downloads

  Summary of the complete book Crossing the chasm by Geoffrey Moore. Crossing the chasm is the bible for entrepreneurial marketing. It tells us how to cross the chasm. In others words, how to reach the mainstream customer. In the end that's where we want to...

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  Summary of the complete book Crossing the chasm by Geoffrey Moore. Crossing the chasm is the bible for entrepreneurial marketing. It tells us how to cross the chasm. In others words, how to reach the mainstream customer. In the end that's where we want to...

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  € 4,99 17 pagina's 9 downloads
  
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  Case Taking Flyht: Crossing the chasm

  Door Rondal F. op 22-12-2012

  € 2,99 6 pagina's 5 downloads

  This assignment I created during the course entrepreneurial marketing. It deals with a summary of the case, Abell's model, Roger's model, and the bowling alley concept. It was graded with a 6.8.

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  This assignment I created during the course entrepreneurial marketing. It deals with a summary of the case, Abell's model, Roger's model, and the bowling alley concept. It was graded with a 6.8.

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  € 2,99 6 pagina's 5 downloads
  
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  Reflection course Entrepreneurial marketing

  Door Rondal F. op 23-12-2012

  € 2,99 6 pagina's 5 downloads

  This is the reflection assignment of the course Entrepreneurial marketing at the TU Eindhoven. It was graded with a 7.5.

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  This is the reflection assignment of the course Entrepreneurial marketing at the TU Eindhoven. It was graded with a 7.5.

  TU Eindhoven / Innovation Management / Entrepreneurial marketing

  € 2,99 6 pagina's 5 downloads